For decades, Bombshell has been building stronger, shapelier, more athletic glutes on women across the globe. In the 1990’s, long before “booty day” became one of the biggest trends in fitness, our Founder/CEO Shannon Dey developed the exercises and training methods that would eventually become staples in gyms around the world.
Today, women know the results simply as the #BombshellBooty.
Feel confident and AMAZING in your holiday outfit, and slipping out of it.
The Bombshell Sexy Santa Challenge teaches you how to live FIT while still ENJOYING all that the holidays have to offer. Armed with a motivating goal, priceless support, and our signature Bombshell Fitness System that fits your life, you will have everything you need to make progress and ring in the New Year with incredible memories AND an incredible Bombshell Body.
A true SHOWSTOPPER commands attention with more than just a great physique. It’s the confidence, movement, and glamorous details that create an unforgettable stage presence.
The Bombshell SHOWSTOPPER Challenge gives current and aspiring NPC/IFBB Bikini and Fit Model athletes six weeks to perfect their total stage package—from posing and heels to suits, jewelry, and glam.
A six-day experience at sea designed to ignite your confidence, connect you with powerful women, and help you become the boldest version of yourself.
This isn’t your average fitness retreat, it’s a transformational getaway aboard the Resilient Lady featuring energizing workouts, inspiring speakers, unforgettable celebrations, and meaningful connections with an empowering community of women.
Whether you’re a longtime Bombshell, brand new to the community, or simply ready to invest in yourself, this is your invitation to recharge, level up, and sail into the New Year stronger, more confident, and unstoppable.
After 20 years of inspiring women to transform their lives, the Bombshell XX Gala: The Phoenix Has Risen honors the strength, resilience, and evolution that define our community.
This isn’t just a celebration of our past—it’s a tribute to every woman who chose to rise stronger, bolder, and more confident. Join us for an unforgettable evening as we honor two decades of impact and the incredible legacy we’ve built together.